Lights, Make Up and Actors:  Are they really necessary for making a good video production?

In sewing, a better garment is made when you press the seams. Likewise, in video, a better project is made when it is well lit and the people or actors in the video are looking their best.

Make up:   If you are going to have interviews with real people as part of your video, having a professional makeup artist, even for the men, can enhance their features and hide minor imperfections. This can go a long way to a higher quality video production.  At thinkMOTION we have teamed up with Urbane Salon and Day Spa and the talented makeup artists there! www.urbanesalonanddayspa.com

Lights:  Lighting is a must to make any video production the highest quality.  Natural lighting can be used in some circumstances, but in most situations additional lighting is called for.  We don’t see light the same way a camera does and adding in lighting, even into a simple interview, is a way to enhance contrast and shadows, giving the visual picture and depth and interest.

Actors:  If you are talking about your services, yourself, your company or a live event, then having someone interviewed in your company is always a safe bet. Someone who is passionate and well spoken about the services or product you are selling or offering. However,  if you want a  branded content video or commericial or a promotional video usually hiring actors ensures that your video production will be the most professionally and interesting.  Luckily, here at thinkMOTION, a video production company, and through our ties to the local theater and film community, we know a lot of actors that could the right choose for your video production.